Game Overview
Kingdoms of Camelot is a strategic medieval warfare game where players build and manage their kingdoms while engaging in battles and alliances. As the sole designer on the project, I was tasked with revitalizing the game and improving player engagement.
Key Achievements
- Rapid Game Mechanics Mastery:
- Understood the complete game mechanics and balance within 3 weeks.
- Created new buildings and units, which hadn't been added in years.
- Community Engagement:
- Connected with the community and formed a developer-player group.
- Gained deeper insights into player wants and needs.
- Started a weekly development blog on the official forum.
- Increased player interest and attracted returning players.
- Content Optimization:
- Collaborated with the product management team to identify underperforming content and events.
- Created new events utilizing underused game features.
- Replaced poorly performing events and reduced content similarity.
- Revenue Boost:
- Developed seasonal limited-time content.
- Significantly increased revenue, exceeding quarterly goals.
- Player Base Growth and Retention:
- Maintained and increased Daily Active Users (DAU).
- Brought back elder game players who had left due to lack of updates.
- Kept the player base satisfied with new mechanics and features.
- Formed strong bonds with player moderators to better understand user needs.
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